In a 5- to 7-page Microsoft Word document, present and analyze three to four social causes and explain why your social cause or issue is a good match with your chosen corporation (which is McDonalds) for creating a corporate social responsibility (CSR) campaign. You will want to be sure that you cover the following items in your report:

  • Evaluate how each of your top three to four social causes do or do not meet your company’s mission, vision, and ethical framework, as well as, any on-going social responsibility efforts.
  • Discuss how Stockholder Theory and Stakeholder Theory impacted your final selection
  • Consider which personal ethical framework impacted your final selection and how it impacted your selection
  • Discuss the internal and the external ethical impacts of your selection
  • Explain why the social cause you chose is a good fit with your corporation.