Overview: The executive memorandum assignment requires your careful consideration of an appropriate, sensible investment project for your chosen company. Furthermore, this assignment will develop and demonstrate your ability to find useful, authoritative information sources about your selected company, its industry, its economic environment, and the particular investment opportunity.
Prompt: Write a memo about the expansion opportunity for which you will request funding in your final project proposal. This paper should be 1â€“2 pages long and should include only a simple narrative description. You do not need fancy formatting, numbers, tables, or graphs in this document.
List your key information sources about the organization you have chosen for your final project, explaining in one to two sentences each how source is relevant to your project. Your memo should identify the source (not just a website address) plus, in general, describe what information that source can reliably provide. Your sources must be authoritative. The companyâ€s own website is an authoritative source for its own public financial and other information, for example.
Serious business or economic sites, such as Bloomberg, or industry trade journals can be authoritative sources for fairly unbiased news about the organization or its industry. Other reliable sources could educate you about the business environment in your projectâ€s target country (e. g., the CIA World Factbook). Someone you know who has worked for that organization or in that industry could also be an excellent source of certain information.
Specifically, the following critical elements must be addressed:
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